To raise awareness 1000 £1 NGGVs will be given away over the course of the opening weekend of the show together with information about the promotion.
With every purchase of NGGVs from 1st April – 31st May 2010, customers can claim £120 off a short break with Warner Leisure Hotels.
HTA Promotions Manager Jennifer Thwaites comments “NGGV customers can choose either a 4 night midweek or a 3 night weekend break to include accommodation, dinner, breakfast, entertainment and leisure activities, from 13 UK and coastal locations. Retailers simply hand customers a coupon when they purchase any value of National Garden Gift Vouchers.”
To increase awareness of the NGGV scheme and promote where to buy them, the HTA is also sponsoring many of the theatre slots that take place throughout the Ideal Home Show on subjects including grow your own, new and unusual plants, recycled gardening tips, colour co-ordinating your garden, indoor and container gardening.
For further information about the promotion contact marketing@the-hta.org.uk
For further details about the Ideal Home Show 2010 visit www.idealhomeshow.co.uk
Contacts
Gill Ormrod or Angela Bean
HTA Press Office
Tel: 0118 930 3132
Email: press.office@the-hta.org.uk
The Horticultural Trades Association (HTA) is the trade association for the UK garden industry. It is dedicated to helping develop the industry and its member businesses, including most garden centres and other garden retailers, growers, landscapers, manufacturers and service providers.
The HTA was founded in 1899. Its key roles include: provision of advice-based services such as business improvement schemes, briefings and help lines; training for members; a central buying service; marketing services such as National Garden Gift Vouchers, the Garden Industry Monitor and the PlantforLife promotion initiative; and working closely with government to influence policy and projects.